January 9, 2014

6 tips for creating a bond with consumers via social media

smartphone
Image via Flickr by MDGovpics

Target audience: Businesses, digital marketers, brand managers, Web publishers, content creators, SEO specialists, PR pros.

Guest post by Teddy Hunt

teddy-huntWhile businesses should always be engaged in reaching out to new customers, it’s well known that it’s cheaper to keep the customers you have than to market and convert new ones. Social media offers your brand a terrific opportunity to build brand loyalty and improve customer satisfaction — that is, assuming you use it correctly. These six tips will help you develop an effective social media plan. Continue reading