January 6, 2014

2014 conferences: Social media, tech, mobile & marketing

Brian-Wong
Brian Wong, co-founder of Kiip, at the last Venture Summit (photo by JD Lasica).

Our SuperGuide to 2014 conferences and events

JD LasicaFor the past several years, the team at Socialmedia.biz has assembled a SuperGuide of the best social media, technology, marketing and media conferences for the upcoming year, which we publish the first Monday of the year.

This year’s calendar of 2014 conferences and events is bigger and beefier than ever. It’s hard to put out separate social media, tech, marketing and mobile conferences, given that more than half of them would bleed over to other categories as well. Thus, one SuperGuide. (Hope you’ll come over and Like our Socialmediadotbiz Facebook page, too!)

Search for a term on this page if you’re looking for a particular kind of event or the name of an event, or click on the tabs below to see the conferences taking place month by month. We’ll post new calendar updates as new blog posts on the first of each month throughout the year.

I can guarantee you we’ve overlooked some strong events and probably messed up a listing below. If you know of other must-attend events, please add them by posting in the comments at the bottom. Continue reading

April 16, 2012

A Success Summit for green business entrepreneurs

Free series will help you kick-start your social enterprise

This is Earth Week, and Green Marketing TV is putting on the first Green Business Entrepreneurs Success Summit, aimed at uniting purpose and profit for a sustainable planet. Socialmedia.biz founder J.D. Lasica is participating Thursday at 11 am ET, 8 am PT.

Guest post by Lorna Li
Founder, Green Marketing TV

Are you a green business owner or social entrepreneur who believes you can make a positive impact in the world without going broke? Have you always longed to start a sustainable business, but you’re not quite sure how to do it or don’t know what you want to sell?

Whether you’re an aspiring social entrepreneur or already have a sustainable business you want to take to the next level, you’ll get valuable information just by attending this free virtual event series.

The Green Business Entrepreneurs Success Summit

The Green Business Entrepreneurs Success Summit is a free virtual week-long series (let’s call it an alternative Green MBA), featuring the visionary leaders who are defining the green economy and ethical marketplace, plus marketing gurus who will help you take your business to the next level.

Here are the details:

When: April 16-20 (Monday to Friday), 2012

Cost: Free. Brought to you by Green Marketing TV

Registration: To get access to the calls, please register

Who should attend

  • Established green business owners and green business professionals
  • Mission-driven entrepreneurs who believe in sustainability
  • Green marketers & green product designers
  • Forward-thinking intrapraneurs driving corporate sustainability initiatives
  • Early-stage green startup entrepreneurs
  • Aspiring green and social entrepreneurs researching innovative business ideas
  • Change-makers seeking to unite purpose, passion and profit

What you’ll learn

  • Evaluating the marketplace & identifying your niche
  • Developing your visionary business idea
  • Raising capital through business plan competitions, crowdfunding & VC investment
  • Growing your business without going crazy
  • Marketing your business on a bootstrap budget

Panel topics for the summit

Monday April 16 | Track 1 – The Growth of the Green Economy & Ethical Markets

Here we cover the state of the sustainable economy and socially responsible markets. We’re going to look at the size of the LOHAS (Lifestyles of Health and Sustainability) market and uncover the hottest market opportunities. We will discover extraordinary companies that are solving the world’s most pressing concerns, and learn how they succeeded.

• What will it take to co-create a green economy?
• The greening of mainstream business in non-green markets
• Ways sustainable business is going global & improving social conditions
• Hottest opportunities in the $290 billion US LOHAS market
• Making green sexy: Guerrilla marketing tactics for small green businesses

Register now Continue reading

December 17, 2008

Outsourcing in a socially responsible way


Samasource from JD Lasica on Vimeo.

I finally have time to get to my backlog of video interviews, after changing jobs earlier this month.

Here’s a 4-minute interview with Leila Chirayath, founder and CEO of Samasource, a nonprofit social enterprise in Silicon Valley that that connects small and mid-size businesses with individuals and firms in the developing world that can perform outsourcing work (such as data entry) in a socially responsible way.

They now have pilot programs in Kenya, Nepal and rural India, and their goal, as their website says, is “to catalyze sustainable economic development and poverty alleviation by creating a thriving, active market for socially responsible outsourcing to developing regions.”

The interview was conducted on a very windy day at the recent Craigslist Nonprofit Bootcamp in San Mateo, Calif. (though I do need to get a fabric microphone cover). I caught up with Leila a few minutes before her jam-packed talk. As Leila says, there’s a lot of misinformation in the media about outsourcing, and Samasource can help you sort through the best options.

Watch or download video in H.264 QuickTime on Ourmedia
Watch video in Flash on Vimeo

Production note: Despite the end credits, I’m still several days away from launching socialbrite.org.

December 16, 2008

Activism and the social enterprise

One of the extraordinary things about the Bay Area is the relative ease with which you can bring a large number of bright, passionate, committed people under the same roof. When it’s a bar, so much the better.

And so it was earlier this evening when Sundeep Ahuja — a born connector and former marketing chief for Kiva who’s now on the executive team at RichRelevance.com — organized the second  awareness2action event at the Dragonbar in San Francisco’s North Beach. The event, attended by about 60 people involved with various social causes, featured an hour of socializing and an hour of panelists discussing social enterprises.

On the panel:

• Premal Shah, President of Kiva.org (here’s the video interview with Premal I published last week)

• Kevin Jones, Principal at Good Capital

• Steve Newcomb, serial entrepreneur & founder of Virgance.

No one videotaped the event, but here are a few snippets:

Continue reading