April 2, 2013

Mobile apps to smarten up your smartphone

6apps

Voxer, EDict, inTooch, Cue & Over help get it done

SchlemmingerWant to learn about new mobile apps that got our attention? Sign up for our email newsletter. Twice a month we feature an app that has been personally tested and meets the bar of smart: The app streamlines a task, intelligently delivers information to you or surfaces new insights or it simply helps you create better content faster. Click here to sign up for our newsletter.

Now, have a look below. Have you used any of these apps on your iPhone or Android? Have a different favorite instead? Please share! Continue reading

October 9, 2012

Should you build a mobile app or mobile website? [Infographic]

Target audience: Businesses, mobile operators, marketers, Web publishers, educators.

Guest post by Joanne Del Gigante
Vice President, MDG Advertising

There’s no doubt that mobile has gone mainstream with consumers increasingly on the move and companies seeking more ways to stay in front of their eyes and right at their fingertips. As a result, businesses are realizing the importance of maintaining a mobile presence, yet many are uncertain whether a mobile application or mobile website is the best way to go to reach consumers on the go.

To outline the basics and benefits of a mobile website vs. mobile app, MDG Advertising developed the infographic below. It outlines the options and opportunities behind both mobile methods, along with the facts and figures regarding reach and response to help companies make the right move to mobile. Continue reading