November 19, 2012

Meograph: Multimedia storytelling made easy


Misha Leybovich, co-founder of Meograph, an interactive storytelling tool (Photo by JD Lasica).

Start-up wants to democratize the creation of interactive video storytelling

Target audience: Journalists, educators, tourism professionals, broadcast news professionals, businesses, nonprofits, cause organizations, Web publishers, general public.

JD LasicaOne appealing storytelling startup that launched four months ago, Meograph, gives online storytelling an added dimension that too often has been missing: context.

With Meograph, you can create what co-founder/CEO Misha Leybovich calls “4D storytelling” through a simple interface that lets users add images, video and text to a story they want to tell. It’s free.

“The big vision is that we want to democratize the creation of interactive video storytelling,” Misha said over coffee at ING Cafe in San Francisco earlier this month.

Today if you have a story to tell, you can publish a video to YouTube and write a blog post about it, but it starts to get funky if you want to add a lot of photos or tell how the story evolves over time. Meograph lets you create and share interactive stories that contain combine video with maps, a timeline and links, filling in that often missing context of where and when. Continue reading

November 1, 2012

Guide to events & conferences in December


A scene from Le Web London this summer. The original Le Web, in Paris, returns next month (Photo by kmeron on Flickr).

Ayelet NoffDecember, with all its holiday cheer, eases the pace of conferences and events in social media, marketing, and technology.

This December I’m most excited about Le Web in Paris, the city of lights, love and Internet innovation. This year Le Web will focus on how Internet-driven devices are taking over the world; just look at how much time people spend surfing “le web” on their phones. I’m also thoroughly excited for the 2012 startup competition where sixteen emerging startups will duke it out on stage. To learn more about this great conference read my take on Le Web.

For the full year, see our full Calendar of 2012 social media, tech and marketing conferences.

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