July 22, 2013

How Google+ for mobile can enhance your business


Tap into SEO-boosting social media on your mobile device

Guest post by Megan Totka
Chief Editor, ChamberofCommerce.com

MeganTotkaYou’re likely already familiar with the inherent benefits of having your business on Google Plus. While it might not be Facebook or Twitter, you’ll still see a lot of mileage with 343 million users on the Circles-based social media network.

Some social marketers go so far as to argue that, networking aside, the discoverability aspect of Google+ is worth its weight in gold for your company site, given that the search engine giant bumps up the search results of businesses that get some link love from G+ members. By building your business profile and claiming authorship to your online content, you can enhance search engine results for your company and targeted keywords on Google with your professional picture and bio, making people more likely to click.

As always, the challenge is finding the time to engage on social media. Google makes it easier to network on Google+ and perform other essential tasks from anywhere, with Google Apps for Business.

And as more and more of us move to the mobile Web, you should start thinking of Google Apps for Business beyond its traditional desktop role — it’s now a full-fledged mobile solution. Continue reading

April 4, 2012

Extended how to use Google+ for business video tutorial

Chris AbrahamI really felt like I needed to rush it through my recent free 30-minute How to Use Google+ for Business webinar, and that made me sad.

There is so much ground to cover.

So I sat down and used my trusty copy of Camtasia to record just about everything I know in this 80 minutes of (obviously unscripted) tutorial on how to use Google+ for business, because there is so much to discuss. Via Biznology.