January 28, 2009

Streamlining your social Web presence in 6 steps

Deltina HayFollowing the advice of social media and Web 2.0 experts, you have established your own blog and joined a number of social sites, including Facebook, MySpace, LinkedIn, Twitter, YouTube, Flickr, LibraryThing, and Upcoming.org, among others. Now, the experts say you must add content to each of these accounts regularly to keep them dynamic. So, how’s this supposed to make your life easier?

Relax. With some careful planning, you can streamline the process of keeping all of your Social Web accounts fresh and engaging without breaking your back or the bank. The trick is to make your social accounts work together. Most social sites use the concept of open source to make it easy for developers to write applications that enhance the features of the site. For our purposes, we will look at applications that can help us streamline our existing presence in the Social Web.

To demonstrate what I mean about streamlining the process, I’ll start with an example. Imagine that you have the following social media tools and accounts already in place on the Social Web:

  • A WordPress Blog
  • A Facebook Profile
  • A Facebook Page
  • A MySpace Page
  • A YouTube Account
  • A Flickr Account
  • A Twitter Account
  • An Upcoming.org Account
  • A GoodReads Account

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December 22, 2006

Redirecting feeds in Feedburner


I don’t want to lose all the RSS feed (or webfeed) subscribers I’ve
built up over the years, so I asked Rick Klau of Feedburner whether I
could redirect the feeds from NewMediaMusings.com to SocialMedia.biz.
Yes, he said, and walked me through it. (This is one of the reasons I’m
a huge fan of Feedburner.) Here are the steps:

Step 1:
Go to your My Feeds page. Select the name of your old feed that you want to redirect, and click ‘edit feed details.’

Step 2:
In the field called ‘original feed,’ type in (or copy) your new feed (mine is: ‘http://feeds.feedburner.com/typepad/social_media‘) and  click the button labeled ‘save feed details.’

Step 3:
Click ‘delete feed’ (right next to ‘edit feed details’). Don’t
be nervous — check the box labeled ‘use 30 day redirection’. Click the
button that says ‘delete this feed now.’

You’ll be done. In my case, this sends all requests for
feeds.feedburner.com/newmediamusings to
It sends a permanent redirect, so most aggregators will automatically
update their subscription to the new feed URL. This will ensure that
both audiences converge on your new feed.

Hope this works for my 12,186 subscribers at NewMediaMusings. If not, you can manually add my new feed.