Image by rzymu on BigStockPhoto.com Plan for a mobile site that meets your strategic needs This is the first of a two-part series on the mobile Web. Tomorrow: • The Ultimate Mobile Web Infographic Target audience: Mid-size and small businesses, Web publishers, mobile developers, entrepreneurs, educators, journalists, general public. [author]As we've been saying, the … [Read more...] about 3 steps to a successful mobile website
[author]You finally have your mobile ad ready in the new Google AdWords for Mobile and have high hopes for reaching the unsaturated mobile audience. But have you thought your campaign all the way through? Once you reach this mobile demographic, where will you send them? Hopefully, you plan to send them to a page that is optimized for the mobile Web. You already know the best … [Read more...] about The importance of mobile optimized landing pages
Image by rzymu on BigStockPhoto.com People browse differently on mobile devices than they do on their desktop computers [author]Mobile device users don't typically "surf" the Internet using mobile devices. Their motives tend to be more intentional and action-based. They usually know what it is they are looking for and are more likely to act once they find it. Consumers use … [Read more...] about How do people use the mobile Web?
Image by BigStock Photo Ready or not, the mobile revolution is upon us! [author]There is a lot of hype out there about how many people own mobile devices and how much time people spend on them. Over the past two years, I've been charting and chronicling the rise of the mobile Web and the changes that it is unleashing on American society. Let's look at some overall … [Read more...] about Why you should care about the mobile Web
[author]Are you happy with the choices Facebook offers as the image thumbnail to represent “likes” of – or links to – your website or blog? If you are unsure what I am talking about, look at the image at the right. When you post a link on your Facebook news feed or share a site by “liking” it, you are given several thumbnail images to choose from to represent the link as … [Read more...] about Control which image Facebook uses to represent your site