Studies show that 69 percent of consumers would choose video over text to learn about a product or service. So are you doing all you can to give your business’s video marketing a boost? Here are some tips to enhance your video marketing.
Videos should have a unique message and should include ingredients that promote social sharing. Keep in mind that stand-alone videos can’t rank highly by themselves: Search engines can’t tell what’s inside the videos so they index only the text on your page. So you need to use an effective description with keywords in the title tag. With the proper use of SEO elements, your video can reach a larger audience. Continue reading →
It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share.
But Hubspot wanted to confirm this so they conducted a study and found that as sites gain more Twitter followers and Facebook fans, they also gain more traffic as their Alexa Rank goes up.
Why do search professionals scatter like roaches when the kitchen light comes on? Why is everyone acting so sneaky all the time? Why do SEO professionals skulk around dark alleyways, offering their search engine services in furtive, hurried whispers? What’s up with that?
It’s time for you to really invest in your own personal or professional social platforms. As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s.
While we both know you’re not a purveyor of so-called fake-news, if you’re not a proper J-school-certified and verified reporter, you might end up on the wrong side of the social media content filter.