January 3, 2017

How to convert blog visitors to social media followers

Post by Adi Englander

adi-englander

It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share.
But Hubspot wanted to confirm this so they conducted a study and found that as sites gain more Twitter followers and Facebook fans, they also gain more traffic as their Alexa Rank goes up.

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December 14, 2016

All your best content may now be considered fake news

fakebook Chris AbrahamIt’s time for you to really invest in your own personal or professional social platforms. As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s.

While we both know you’re not a purveyor of so-called fake-news, if you’re not a proper J-school-certified and verified reporter, you might end up on the wrong side of the social media content filter.

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December 5, 2016

Micro-influencer marketing is the new long tail

dominoeffect Chris AbrahamI have been doing long-tail blogger outreach since 2006. Ten years later, I am still at it in earnest. Even more, I play so far down the long tail of influence that I can still create micro-influencer marketing campaigns that are earned media campaigns. What this means is that I can go so far down the long tail that I can find absolutely perfect matches for just about any client’s products and services.  I’m talking upwards to three-, four-, five-thousand online influencers at a time.

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December 5, 2016

Ultimate SEO Checklist – 75+ effective techniques (Infographic)

Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers.

Post by Nirav Dave

nirav-dave-gravatarLet’s agree on the fact that SEO is a vast digital landscape that is forever evolving. Search engine optimization is the key factor that can improve your site’s visibility and ranking on search engines. So getting a grasp on what SEO techniques work and what tactics are no longer effective is essential for the growth and success of your online business.

Moreover, SEO itself consists of many on-page as well as off-page ranking factors (200 to be exact), and keeping a tab on all these strategies can be an overwhelming task. Additionally, you might find SEO guides that claim to be the “Ultimate,’’ and while some of the techniques employed may work, overall such methods are hardly ever useful.

Thus, if you have searched the Internet trying to find out the best SEO techniques to implement on your site and have not found one that best suits your business, no worries, because here is a genuine, up-to-date Ultimate SEO Checklist that can be used for all online businesses. Continue reading