Is your social media marketing campaign relying too much on magical realism and the power of positive thinking vs. metrics and hard data? While having a hypothesis is important, allowing the empirical data to realign your initial predictions is essential. Continue reading
Got kids? Then you’ll want to know about a social network that does a solid job of providing a social experience for children and tweens that’s safe, secure — and not totally lame.
I first met Everloop CEO Hilary DeCesare at the Stanford Summit last year, and caught up with her a short while back at the Silicon Valley Innovation Summit, the third name for the perenniel event put on by the AlwaysOn Network at Stanford University.
Everloop fills an important gap in social networking, giving kids up to age 13 a secure online environment where they can interact and communicate with their friends and peers. Continue reading
Find out about GaggleAMP and learn how it can amplify your business’ message. One of the options, AutoAMP, allows you to automatically share other people’s messages through your social networks. Continue reading
Last week, I wrote Max SEO with 8 simple Google+ steps before Google opened up G+ Brand Pages, so first go read what I wrote in the previous post (because all of the advice still applies). In this post, we’ll work on setting up your brand page right away in the right way. If you follow these steps, you’ll be as well-placed as possible. Continue reading
My colleague Mike Moran over at Biznology is offering a complimentary 30-minute webinar, Organizational Social Media for Financial Services: How to Start from Within, on Nov. 15 from 11:00 AM – 11:30 AM EST. Registration is free and it promises to help the financial services industry make social work for their financial services business: How ready is your organization for social … Continue reading
Get the most out of Google+ with these eight simple steps to help you gain the best search visibility. Get higher real-time web search ranking results in Google Search and optimize your SEO with a G+ strategy. Continue reading