June 25, 2012

Have you embraced Pinterest for your brand?

by Chris Abraham

Guess jeans turned users’ Pinterest boards into campaign ads.   The booming social network reminds us that text can no longer stand on its own If you use images or photos on any of your sites, you’re probably already on Pinterest, whether you’ve registered on Pinterest or not. So, what are you going to do about it? If you’re not on … Continue reading

June 20, 2012

Are you sold on frictionless sharing?

by Chris Abraham

Ihave been exploring frictionless sharing for years in the form of auto-tweets, retweets, automatic cross-posting, and attention data. What is it, you ask? Well, according to Wikipedia, frictionless sharing refers to “the transparent sharing of resources using social media services.” Continue reading

April 16, 2012

A Success Summit for green business entrepreneurs

by Guest

Are you a green business owner or social entrepreneur who believes you can make a positive impact in the world without going broke? Have you always longed to start a sustainable business, but you’re not quite sure how to do it or don’t know what you want to sell?

Whether you’re an aspiring social entrepreneur or already have a sustainable business you want to take to the next level, you’ll get valuable information just by attending this free virtual event series. Continue reading

April 10, 2012

Why Pinterest is changing how we communicate online

by Chris Abraham

If you use images or photos on any of your sites, you’re already on Pinterest, whether you’ve registered on Pinterest or not. So, what are you going to do about it?

If you’re not on Pinterest, you’re already losing control of your visual brand as we speak by virtue of not participating. Pinterest is going to push you to better brand your content and IP in such a way that people know where that content is from without imposing grotesque watermarks, oversize copyright notices, or garish splashes of brand that takes away attention from the message in the image. Continue reading