June 2, 2014

How to incorporate agile business techniques into your marketing

by MediaShower

The agile business philosophy adapts well to social marketing. Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, entrepreneurs, educators. Post by Andrew Lisa Agile business – a philosophy that involves frequent, meticulous planning sessions followed by “sprints,” and then reevaluation – has been used in many industries to make businesses more flexible and competitive. The success of … Continue reading

May 27, 2014

Facebook is changing — is your marketing ready?

by Guest writer

Post by Rohan Ayyar E2M Solutions Remember the uproar when Facebook launched the Timeline in 2011? Half the world declared they hated it and were going to quit Facebook forever. Fast forward to 2014. Facebook is still the largest social media platform in the world and has nearly as many users as the population of India or China. Anybody who … Continue reading

Category: Facebook, Social marketing
April 21, 2014

How to make the most of LinkedIn

by Chris Abraham

LinkedIn is not just an optional social network to use when you’re either between jobs or looking for a business upgrade. It should be a primary tool in your social media arsenal. Continue reading

February 27, 2014

Add these 6 tools to improve your social workflow

by MediaShower

The right apps, extensions, and software, however, have helped my social marketing efforts. Here are six tools to improve your efficiency. Continue reading

January 29, 2014

Social media may not be 100% free for much longer

by MediaShower

Here’s a look at social marketing sites that are moving away from offering free services and passing the cost on to business users. As a result, it makes sense to rely on supporters’ genuine enthusiasm rather than rely on paid distribution. Continue reading

January 22, 2014

An automated solution for blogger outreach research

by Chris Abraham

Want to make outreach marketing more successful? One option is GroupHigh, which offers blogger intelligence software to help you identify influential blogs, automate research, and measure engagement. I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I … Continue reading