March 4, 2016

Advice for startups: Focus on your super-fans

by JD Lasica

Advice to startup founders: Don’t try to make everyone happy. You want to focus on the 1 percent most engaged users of your product and make them ecstatic. Continue reading

Category: Social marketing, JD Lasica, Featured articles
January 11, 2016

Online marketing trends we’ll see in 2016

by Chris Abraham

A rundown of online marketing services and strategies for 2016, including adaptive websites, programmatic advertising and marketing automation. Continue reading

Category: Social marketing, Business, Analytics
December 28, 2015

Building a dream e-commerce business

by Ayelet Noff

As new businesses abandon traditional stores and utilize the power of the Internet, they’re looking for online solutions to help them launch a successful e-commerce presence. Continue reading

Category: Social marketing, Featured articles, Business
July 20, 2015

7 rules of social media marketing

by Guest writer

Here are seven rules of social media marketing that allow you to best serve your customers and develop your brand. Continue reading

July 13, 2015

5 tools to amplify your social campaigns

by Chris Abraham

Here are five tools that are effective in social marketing campaigns: SOCi, GappleAMP, SocialOomph, Buffer and Hootsuite. Continue reading

May 20, 2015

Content is king, so make sure your brand content stands out

by Ayelet Noff

What tools can marketers use to reach their audiences and ensure that their brand’s content is seen? Here are three solutions: Snapchat Discover, Medium and LIFE IN HI-FI. Continue reading