Today digital marketing is less about blasting out your message and more about convening a conversation about your product, service or cause. Here’s a look at Twtrland, a new startup that helps businesses and organizations connect with the top influencers in your sector. Continue reading
Here’s a look at the new breed of social travel sites and apps taking part in the Startup Battlefield at TechCruch Disrupt San Francisco. Some of the notable new sites include Triptease, Outtrippin, Tripsidea, Locish, Spotsetter, Diveboard and Flights with Friends. Continue reading
Content marketers: Tricks get you only so far This is the second of a three-part series. Also see: • Part one: With social media, you need to do more than forage • Part three: Hunting the big game of long-term clients Target audience: Marketing professionals, SEO specialists, social media strategists, businesses. Ibelieve that all social media marketing campaigns should probably … Continue reading
Reviews of the social marketing books ‘Brand Advocates,’ ‘Attack of the Customers’ and ‘What’s the Future of Business?’ Continue reading
SocialToaster uses gamification to incentivize brands’ super fans to share and engage with brand-related content.
The social media landscape has undergone enormous changes in recent years. With 2013 fast approaching, we thought this would be a good time to offer our forecasts into what the next year may hold in store for social media, mobile, social businesses and more. Continue reading