November 6, 2013

Google demands your papers with Hummingbird

by Chris Abraham

Stay up to speed with changes to the world’s top search engine algorithm This is the first of a two-part series on Google Hummingbird. Also see: • Google Hummingbird tries to remove the masks Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, educators, Web publishers, journalists. Why is Google being such a hard-ass? Why are they cinching … Continue reading

Category: Search, SEO
October 23, 2013

Burnish your brand’s reputation, don’t ‘manage’ it

by Chris Abraham

Reputation management is not about dressing up mistakes. Here’s how to burnish your brand’s reputation rather than manage it. Continue reading

October 16, 2013

What goes into Google’s search rankings recipe?

by Guest

Moz conducted a survey of professional SEOs and a large correlation study to determine what goes into Google’s search engine rankings. Here are the results of that study, showing that links and keywords are still the top factors involved. Continue reading

September 26, 2013

7 strategies for succeeding in the new Google Search

by Chris Abraham

Showing up high in Google search results requires a new content and marketing strategy. Here are 7 strategies for succeeding in the new Google Search: Be newsworthy, interesting, social, better, funny, compelling and committed. Continue reading

September 23, 2013

Content strategies to deal with Google Panda & Google Penguin

by Chris Abraham

Organic SEO isn’t free, cheap, and easy anymore. Google’s release of its Panda and Penguin updates means you have to produce more high-quality content that is social, too. Continue reading

August 19, 2013

Google now prioritizes speed over content

by Chris Abraham

Online reputation management and organic search engine optimization are both essential services. You can have the most perfectly tooled website and if the quality of hand-off from Google to your site is slow then Google will penalize you and err on the side of speed. Continue reading

Category: Chris Abraham, Search, SEO