December 4, 2013

SEO? Start by adding value to your website

by Chris Abraham

Quenching Google’s informational thirst will pay off for your business Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. Imet my buddy Adam Viener for breakfast the other morning at the Silver Diner in Reston, Va. This is something we do seasonally. Adam is an AdWords guru, par excellence, by profession; however, he … Continue reading

November 26, 2013

Google: Are authors replacing inbound links as the key to success in search?

by Chris Abraham

Are authors replacing inbound links as the key to success in Google search? Here’s how to create a content strategy by enlisting top influencers to write for your sites. Continue reading

November 25, 2013

Where have all the keywords gone?

by Guest

Now that Google has killed the Google Keyword Tool, what are some of the best alternatives? Bing Webmaster Toolbox, Ubersuggest, Wordpot and SEO Book Keyword Tool should be in your analytics arsenal. Continue reading

November 12, 2013

Google Hummingbird tries to remove the masks

by Chris Abraham

Google’s Hummingbird attempts to tear the mask from hucksters, hustlers, spammers, charismatic leaders, and demagogues. With Google’s latest algorithm update, Google aspires to become a professional matchmaker, doing the background check, the profile due diligence, the assurance of compatibility required to make sure that you don’t waste your time. Continue reading

Category: Chris Abraham, Search, SEO
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November 6, 2013

Google demands your papers with Hummingbird

by Chris Abraham

Stay up to speed with changes to the world’s top search engine algorithm This is the first of a two-part series on Google Hummingbird. Also see: • Google Hummingbird tries to remove the masks Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, educators, Web publishers, journalists. Why is Google being such a hard-ass? Why are they cinching … Continue reading

Category: Search, SEO
October 23, 2013

Burnish your brand’s reputation, don’t ‘manage’ it

by Chris Abraham

Reputation management is not about dressing up mistakes. Here’s how to burnish your brand’s reputation rather than manage it. Continue reading