December 19, 2013

Google Authorship: Involve your staff in your brand

by Chris Abraham

Target audience: Brand managers, marketing and PR professionals, SEO specialists, business executives, nonprofits, educators, Web publishers, journalists. Encourage your entire staff to link their Google+ profiles to your business site. All they need is access to an email address (such [email protected]) on the same domain as your content — any content. According to the instructions, it’s not limited to journals, papers, blogs, … Continue reading

December 17, 2013

When journalists trade newsrooms for business storytelling

by JD Lasica

Journalists are increasingly leaving newsrooms and traditional news organizations and have begun taking their storytelling skills to the business world, particularly tech firms. Continue reading

December 4, 2013

SEO? Start by adding value to your website

by Chris Abraham

Quenching Google’s informational thirst will pay off for your business Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. Imet my buddy Adam Viener for breakfast the other morning at the Silver Diner in Reston, Va. This is something we do seasonally. Adam is an AdWords guru, par excellence, by profession; however, he … Continue reading

November 26, 2013

Google: Are authors replacing inbound links as the key to success in search?

by Chris Abraham

Are authors replacing inbound links as the key to success in Google search? Here’s how to create a content strategy by enlisting top influencers to write for your sites. Continue reading

November 25, 2013

Where have all the keywords gone?

by Guest writer

Now that Google has killed the Google Keyword Tool, what are some of the best alternatives? Bing Webmaster Toolbox, Ubersuggest, Wordpot and SEO Book Keyword Tool should be in your analytics arsenal. Continue reading

November 12, 2013

Google Hummingbird tries to remove the masks

by Chris Abraham

Google’s Hummingbird attempts to tear the mask from hucksters, hustlers, spammers, charismatic leaders, and demagogues. With Google’s latest algorithm update, Google aspires to become a professional matchmaker, doing the background check, the profile due diligence, the assurance of compatibility required to make sure that you don’t waste your time. Continue reading

Category: Chris Abraham, Search, SEO
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