April 15, 2013

Images to make your small business blog pop

by Guest

Want to make your blog pop? Good imagery is one of the key elements to make your site stand out. Check out these 10 sites that offer free or low-cost image options. Continue reading

November 19, 2012

Meograph: Multimedia storytelling made easy

by JD Lasica

With Meograph, you can create “4D storytelling” through a simple interface that lets users add images, video and text to a story they want to tell. Read up on how Meograph is helping users tell their story more effectively by filling in the oft-missing context of when and where. Continue reading

February 23, 2012

Why I hate the term ‘content marketing’

by David Spark

It used to be called custom publishing, but now it’s just annoying It’s aggravating to knowingly use a term to describe your business, even though it poorly defines what you and the industry does. That’s how I feel about the term “content marketing.” It’s the industry’s current buzz term used to describe the need to create content over advertising in … Continue reading

January 25, 2012

The anachronistic social media isolationist

by Chris Abraham

Chris Abraham discusses the two forms of Social Media Isolationism (or Social Media Agoraphobia): invitational and exclusionary. Find out why it’s essential to get out of your comfort zone, and expand your natural base. Continue reading

December 14, 2011

Social media success demands talent above technology

by Chris Abraham

It’s more than just technology that will elicit success. Hiring and training people based on their ability to write, and their ability to connect and engage people is key. While technology has moved things forward, human relationships are still fundamental. Continue reading

December 7, 2011

The Social Media News Release explained in detail

by Chris Abraham

After dissecting the blogger outreach pitch, we move on to the Social Media News Release (SMNR), a site we create to support all of our blogger outreach campaigns. Here we examine a sample, line-by-line. Continue reading