March 13, 2013

Startup turns a smartphone into a smart toy

by JD Lasica

Unveiled at Launch, Ubooly shows power of sensor technology (and hugs) Target audience: Entrepreneurs, technologists, designers, marketing professionals, businesses, toy manufacturers, parents. At last week’s Launch Festival in San Francisco, I spent a few minutes talking with Carly Gloge, the founder and CEO of a new startup called Ubooly. They make cuddly plush toys that you can personalize and interact … Continue reading

September 5, 2012

3 O’Reilly tech conferences on tap for October

by Shannon Falzon readers get 20% discount for tech conferences By Shannon Falzon staff October is on the horizon and so it’s time to welcome a slew of conferences and events to help amp up your business. The conferences will allow you to collaborate with business people and thought leaders to explore the new market opportunities made available by technology. You’ll … Continue reading

July 12, 2012

5 ways to turn your YouTube views into sales and traffic

by Deltina Hay

You followed the advice of the experts and created a YouTube channel. You even produced and uploaded some videos. Now you watch the numbers grow as YouTubers view your videos and subscribe to your channel. Continue reading

September 6, 2011

Control which image Facebook uses to represent your site

by Deltina Hay

Are you happy with the choices Facebook offers as the image thumbnail to represent “likes” of – or links to – your website or blog? If you are unsure what I am talking about, look at the image at the right. When you post a link on your Facebook news feed or share a site by “liking” it, you are … Continue reading

August 3, 2011

Top brands’ Facebook landing tabs we admire

by Deltina Hay

Custom Facebook tabs can help brand your Facebook page as well as increase “likes” of your page. Custom tabs can also serve as effective landing tabs and can provide ways to offer contests, sell products, promote services and more.

Here are some good examples of Facebook landing tabs, also known as Welcome Pages: Continue reading

June 28, 2011

How to create a social media plan in 4 beefy steps

by Deltina Hay

This is part three of our three-part Social Media Planning series, broken down into the following phases: Social media analysis Social media strategy Social media plan (below) In parts 1 and 2 we’ve looked at how to create a social media analysis and strategy. Now it’s time for four beefy steps for completing a social media plan: 1. Outline a … Continue reading