November 11, 2014

5 big ideas for Social UX success

by JD Lasica

Social UX is what you get when you combine social media and the user experience. Here are five ideas on how to implement social UX in your website development. Continue reading

September 2, 2014

Calendar of social media, tech & marketing events: September 2014

by JD Lasica

Fergie from the Black Eyed Peas at a recent Oracle OpenWorld (Photo by Sen Chang) Guide to the month’s best conferences & events As summer slides into fall, it’s time to gear up for a slew of social media, tech and marketing conferences. Among the notable events on tap: the annual conferences put on by Oracle OpenWorld, the Social Shake-Up, … Continue reading

August 15, 2014

SoundSlates: Get your music heard above the noise

by Ayelet Noff

Photo by Garry Knight on Flickr (CC BY SA) If you’ve ever seen your favorite performer live, then you know the feeling of being a part of a crowd of hundreds of people sharing the same emotion. That’s one of the greatest things about music – it enables groups of people to share a unique bond. The feeling is even … Continue reading

Category: JD Lasica
August 11, 2014

Top takeaways from a growth hacking conference

by JD Lasica

Hundreds of marketers, entrepreneurs and business strategists descended on the Weapons of Mass Distribution conference to learn how to propel growth in their startups and enterprises. Here are some key takeaways. Continue reading

May 22, 2014

7 steps to improve your brand’s content curation

by Guest

And 3 good tools to get you on the right track Post by Nikhil Jain Target audience: Curators, aggregators, media managers, brands, content creators, publishers, marketing professionals, SEO specialists, PR pros, educators, Web publishers, journalists. We all know the benefits that come with smart content curation, but how do you do it right? This article outlines what constitutes effective, smart, … Continue reading

Category: JD Lasica
May 5, 2014

Co-creation: 7 steps to the next evolution of content marketing

by JD Lasica

If the first wave of content marketing was about getting marketers to create tons of content, the next wave is all about getting your community to be content co-creators. The head of content marketing at Salesforce shares 7 tips on how it’s done. Continue reading