June 23, 2015

The recipe for success that earned Lynda.com a $1.5 billion payday

by JD Lasica

Lynda Weinman, founder of Lynda.com, told the Traction conference about her path from small startup to online training giant that recently sold for $1.5 billion. Continue reading

June 22, 2015

Traction: How to spur growth for your startup

by JD Lasica

Takeaways from the first Traction conference, a two-day startup event held June 17-18, 2015, in Vancouver, British Columbia. Continue reading

March 5, 2015

Gary Vaynerchuk at Launch: Traditional media holding on for dear life

by JD Lasica

Gary Vaynerchuk at Launch: “We adore human interaction.” (Photo by JD Lasica) There were lots of remarkable moments at the eighth Launch Festival, which ended a three-day run Wednesday at Fort Mason in San Francisco: Investor legend Peter Thiel exhorting entrepreneurs to find a space and “create a monopoly.” Pundit Glenn Beck declaring, “We don’t need the media. I trust … Continue reading

February 27, 2015

Why community & marketing should be best buds

by JD Lasica

Community building still matters for startups, small businesses and brands. Two experts talked about how community building works inside an organization. Continue reading

February 12, 2015

Startup Grind: ‘Find your golden purpose’

by JD Lasica

Highlights from the Startup 2015 tech conference in Silicon Valley, including a key speech to startup founders by Jeff Hoffman, formerly of Priceline. Continue reading

December 14, 2014

Email Marketing as Easy as Webmail

by Chris Abraham

Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. For more than a decade, guys I respect like Chris Brogan, John Hlinko, Nicco Mele, CC Chapman, and Christopher Penn have been a broken record when it comes down to brass tacks: cultivating an email list is the only real reason to do social … Continue reading