November 13, 2013

5 strategies to build a network of bloggers & journalists

by Guest writer

Image by SalFalko on Flickr Identify influential gatekeepers, then offer value Target audience: Marketing professionals, brand managers, businesses, SEO specialists, PR pros, nonprofits, educators, Web publishers, journalists. Guest post by Alicia Lawrence Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For both public relations and search engine optimization, publishing … Continue reading

Category: Business, Video
November 8, 2013

PEER mixes the best of LinkedIn & video chat

by Ayelet Noff

PEER, a new networking service, is centered around real-time video conversations. It helps you find other users that are relevant for your networking purposes and guides you to start a video conversation with them. Continue reading

October 4, 2013

How Yelp is using gamification right — and screwing it up, too

by JD Lasica

Gamification expert Tony Ventrice, a senior game designer at Badgeville, offers examples of good and bad uses of gamification by brands such as Yelp during a meeting of the Social Media Breakfast Club. Continue reading

September 16, 2013

Twtrland: Find the top influencers in your sector

by JD Lasica

Today digital marketing is less about blasting out your message and more about convening a conversation about your product, service or cause. Here’s a look at Twtrland, a new startup that helps businesses and organizations connect with the top influencers in your sector. Continue reading

September 9, 2013

Using social media to market your small business

by Guest writer

If you’re a small business, you need to start using social media. Here are tips on how to start using LinkedIn, Google +, Twitter and other sites effectively. Continue reading

Category: Business, Facebook, Social media, Twitter
August 28, 2013

Worst business advice given to women founders

by David Spark

At the Women 2.0 Founder Friday event at Google, I asked attendees about the worst business advice they’ve ever received. Here are their answers. Continue reading