Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk is for sure written by a motivational speaker; however, it was also written by a phenomenally-successful self-made businessman and social media maven. Rare is the motivational business book with an actual flight plan and pre-flight check list.
Here is part 5 of the series I will post over the next few months based on chapters from my new book, A Survival Guide to Social Media and Web 2.0 Optimization. This book is meant to be a guide to building an optimized foundation in social Web for beginners and advanced users alike. Chapter 5 of the book discusses … Continue reading
Chris Brogan and Julien Smith, co-authors of “Trust Agents,” at SOBcon in May. (Photo by JD Lasica) It’s always cool to see one of your friends hit the best-seller list, and that’s what just happened to Chris Brogan, the Tiger Woods of inbound marketing. Chris (@chrisbrogan on Twitter) and Julien Smith (@julien on Twitter) have their first book out: Trust … Continue reading
OK, Twitter For Dummies should be called Twitter for Everyone. I may be considered a pretty heavy Twitter user and was #herebeforeoprah but even I really enjoyed getting into the heads of Laura @pistachio Fitton, Michael @gruen Gruen, and Leslie @geechee_girl Poston. If I were to boil Twitter for Dummies down, I would say that you can’t dumb down Laura, … Continue reading
If you’re smart and savvy but have not yet been wooed to the world of Twitter, All a Twitter is for you: All a Twitter: A Personal and Professional Guide to Social Networking with Twitter. Author Tee Morris writes this book more to the folks who are not quite wooed by Twitter yet but who are twi-curious. The first half … Continue reading
Scott Rosenberg sketches his vision of blogosphere’s impact on our culture Scott Rosenberg, co-founder and longtime managing editor of Salon — and a longtime friend — has a new book out, following Dreaming in Code, called Say Everything: How Blogging Began, What It’s Becoming, and Why It Matters (Crown Publishing Group). It’s a well-written, well-researched, worthwhile read about blogging, its … Continue reading