August 11, 2009

Mobypicture implements new hashtag service

by Ayelet Noff

Hashtags are becoming a useful way to organize information in today’s information age, when data is spread over a multitude of platforms. It is incredibly time consuming to log into Twitter, Facebook, LinkedIn, and every other niche network that you have an account on and update the same information over and over again. However, with the launch of a new … Continue reading

Category: Ayelet Noff, Social networks
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July 29, 2009 helping you find a job in the social media world

by Ayelet Noff

Disclaimer: Donanza is a client of my firm, Blonde 2.0, a one-stop-shop for all your social media needs. People don’t look for jobs in the newspaper classifieds anymore. Instead, job postings are dispersed through a variety of niche networks, from groups on LinkedIn, tweets on Twitter, and widgets and search engines on a variety of sites. While increasing the ability … Continue reading

Category: Ayelet Noff, Search, Widgets
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July 19, 2009

FasterWeb: Making sites perform 2 to 10 times faster

by Ayelet Noff

If you listen to Google (and these days who doesn’t?), speed is everything on the Web. “Page load times are the critical metric,” says Marissa Mayer, Google’s SVP for search. She says the entire basis for Google’s success was their emphasis on extremely fast page loads way back in the dial-up era when the Web loaded line by line. Many … Continue reading

Category: Ayelet Noff
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June 4, 2009

WorldMate comes to the iPhone

by Ayelet Noff

  WorldMate is huge in the mobile world — it first started as a Palm OS app back in 2000. Then, as today, they realized that “travel = mobile” and so it made sense to build a mobile application for travelers. WorldMate had an innovative approach and built what was the industry’s first on-device portal with a myriad of travel content … Continue reading

Category: Ayelet Noff, Mobile
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May 26, 2009

Google vs Facebook – the search is on!

by Ayelet Noff

Once upon a Myspace time, I tried searching for a few band profiles inside the Myspace network. I didn’t get the exact spelling and spacing right, and ended up on a total search maze. What a disaster! From there on out, I would actually leave Myspace, go back to Google and search there for a Myspace profile. Strange and sad … Continue reading

May 21, 2009

Friends go head to head on XPO Games

by Ayelet Noff

Social gaming has become huge in the last year — after all, playing games is naturally a social activity. Social gaming basically combines the best of the gaming portals with the social network platform. What’s so great about this idea is that the social tools offered enable casual gamers to play in a much more fun, interesting and competitive environment. … Continue reading