October 30, 2014

Have you cut the cord from traditional media?

by Ayelet Noff

A look at Pluto.TV, a curated video platform that offers a continuous stream of news and information about niche topics that can be viewed from any device. Continue reading

August 1, 2014

Choose the right monetization model for your blog

by Ayelet Noff

Advertising is one of the most common and profitable ways to make an additional income through your website or blog. Here’s a short list of just some of the top platforms out there for monetizing your blog, whether it’s a small business blog or your personal blog. Continue reading

July 25, 2014

From telephone party lines to social media  

by Ayelet Noff

Photo credit: CC-BY, weelakeo, Flickr The way we communicate is in transition Target audience: Marketing professionals, SEO specialists, PR pros, analysts, brand managers, businesses, educators, journalists. There was a time when social media meant a telephone party line. Phones have come a long way since then, especially the introduction of hand-held cellular phones that could be carried in your pocket … Continue reading

Category: Ayelet Noff, Mobile
July 16, 2014

Why smart TVs may be the future of home entertainment

by Ayelet Noff

The future of TV is a smart, personal experience People are always saying things like, ‘‘Oh, I never watch TV’’ and ‘‘I don’t even own a television,’’ which is perfectly fine until you hear them discussing the latest episode of ‘‘Game of Thrones’’ or ‘‘The Big Bang Theory.’’ So, if they don’t have a TV, how exactly are they watching … Continue reading

Category: Ayelet Noff
July 7, 2014

With their content drowning in a sea of social media, brands should look to their users for the rescue

by Ayelet Noff

Mobilizr, a new mobile startup, is helping to turn users’ social content into a promotional tool for brands. Continue reading