Post by Adi Englander Lead acquisition is the aim of any good inbound marketing plan, and it’s expensive. Data from HubSpot shows leads range from $11 to $100 each, depending on industry. Leads from people in the consulting industry will cost you around $35 each, while marketing agency leads cost over twice that at approximately $75.
Digital video’s extreme popularity is not isolated to YouTube and live broadcasts, however, as webinars are also proving to be an increasingly prominent tool. Continue reading
Post by Adi Englander It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share. But Hubspot wanted to confirm this so they conducted a study and found that as sites gain more Twitter followers and Facebook fans, they … Continue reading
If you’re looking for trustworthy guidance that’s sure to get results, consider these 10 social marketing influencers to be your mentors. Continue reading
Post by Adi Englander Does your marketing incorporate a mix of content, social, and SEO? If not, you aren’t as competitive as you could be. These three disciplines need to pull their weight together for a brand’s marketing to be healthy and effective. As a worst-case scenario, a weak link among them can render your marketing ineffective. Once you … Continue reading
How do you get your company’s social media followers to take action and engage with you on other channels? Continue reading