• Silke Holsbeek

    Great overview of employee advocacy platforms!
    However, there are other platforms who do not solely focus on employees, instead they identify all the different types of superfans (your employees, your partners, your fans and -most importantly- your satisfied customers) and harness their power to spread positive word-of-mouth.

    Nowadays we notice a shift from push marketing to pull marketing. Advocacy platforms that focus on two-way communication build sustainable relationships with their advocates – and therefore have a very powerful asset. This is something we strongly believe in here at Ambassify.
    Our platform offers an internal messaging feature which allows two-way communication from and to your advocates. The platform offers campaign types (such as social shares, click its, referrals, reviews) to spread word-of-mouth, as well as campaign types (such as ideation, poll, quiz..) to get feedback and co-create with your advocates.

    The platform runs on gamification to incentivize and reward your advocates and offers an extended analytics tool to monitor engagement and campaign results.