Comments on: Guy Kawasaki’s top Twitter tips for businesses http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/ Social media business strategies blog Fri, 12 Jan 2018 05:21:00 +0000 hourly 1 By: David Spark http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474931 Thu, 19 Nov 2009 23:35:58 +0000 http://www.socialmedia.biz/?p=14870#comment-474931 The last time I looked at my Twitter traffic, the time on my site equaled my other traffic. So that was comforting to see, but too many times I've seen Twitter traffic yielding less than five second average time spent on my site where other traffic is in multiple minutes. I understand people can read quickly, but not that quickly.

My argument is that Guy Kawasaki is SO focused on Twitter and he believes it to be the panacea for all traffic. I was just pointing out that while it is valuable and exciting, that when you dig down deep, the quality of the traffic is often poor and if that's the case, maybe you shouldn't be so completely focused on Twitter as the main means of promotion. Not only that, but a whopping 74% of ALL Twitter traffic is generated by 5% of users and Twitter constitutes a mere 11% of all activity on the real-time web.

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By: The Ninja http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474930 Thu, 19 Nov 2009 23:23:23 +0000 http://www.socialmedia.biz/?p=14870#comment-474930 I always try to @ reply people out of common courtesy – if someone's directing a query or remark at you, you ought to respond in some way or another. It also builds up dialogue to which others will chime in, listen to, or retweet – all lifting your exposure and branding (which is a bonus :D)

I would agree with Guy though, I don't see any traffic being “bad” except for spambot-crawling and the like (which just messes with your analytics). And quality-of-traffic can't really be measured solely by time spent on the site – different people read at different rates and use sites in different way.

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By: @scramblethis http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474932 Wed, 18 Nov 2009 01:30:22 +0000 http://www.socialmedia.biz/?p=14870#comment-474932 I reply to @ as much as possible, checking first recent tweets and bio to see what is interesting or noteworthy, and to see what I have in my bag that will be of interest. Mostly DM, unless there can be added value to public at large.

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By: jdlasica http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474934 Tue, 17 Nov 2009 23:15:23 +0000 http://www.socialmedia.biz/?p=14870#comment-474934 Guy's not only a nice guy and one of the leading thinkers around strategic use of social media, but he's an exemplar of how to market oneself in the new economy. I say don't blow him off — take notes!

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By: Guy Kawasaki http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474933 Tue, 17 Nov 2009 22:21:24 +0000 http://www.socialmedia.biz/?p=14870#comment-474933 UFM then

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By: @JeffHurt http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474929 Tue, 17 Nov 2009 20:20:20 +0000 http://www.socialmedia.biz/?p=14870#comment-474929 Thanks David for posting this. It succinctly shows business professionals why and how to use Twitter in three easy steps. By the way, I came to your post from TweetDeck too. Just more messin’ with your analytics.

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By: Jamie Bull http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474928 Tue, 17 Nov 2009 19:32:05 +0000 http://www.socialmedia.biz/?p=14870#comment-474928 1) I almost always publicly reply to people that “@” me on twitter. Showing that I'm approachable and join in on conversations is important. I only say “almost” instead of “always” simply because there is so much reply spam out there and accounts replying to me simply because I tweeted some keyword that they are monitoring.

2) With just one of my blogs, the time on site is almost identical when looking at if they came in from twitter.com or typed in the URL directly. In some instances, the time on site of twitter traffic is significantly higher than other referring sites. Guy is right. It doesn't count traffic from TweetDeck or other apps, but it is interesting to note.

I'd guess that it is either a content issue, or an audience issue. You may just be sending the wrong people to the blog via twitter.

Great questions BTW.

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By: Really http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474927 Tue, 17 Nov 2009 18:20:11 +0000 http://www.socialmedia.biz/?p=14870#comment-474927 Guy Kawasaki… over hyped, arrogant and spammy.

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By: @Qubits_Toy http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474926 Tue, 17 Nov 2009 03:42:14 +0000 http://www.socialmedia.biz/?p=14870#comment-474926 @dspark type response only when my comment would mean something to strangers, drive traffic to you, create interest in a topic, etc and DM for anything awkward, personal or business related. Always engage when the opportunity presents itself.

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By: jdlasica http://socialmedia.biz/2009/11/15/guy-kawasakis-top-twitter-tips-for-businesses/comment-page-1/#comment-474925 Mon, 16 Nov 2009 22:25:54 +0000 http://www.socialmedia.biz/?p=14870#comment-474925 I don't do it often enough — chiefly because I'm overextended — but I certainly see the wisdom of replying to people publicly (if you can add value) or privately (just to thank them personally).

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