May 10, 2009

Webinar on social networks and the news

news u class

JD LasicaI‘m flying to the venerable Poynter Institute — journalism’s high church — to give an online Webinar titled, Social Networks: Engaging Users With News, part of a 10-week class for newspaper editors being put on by the Knight Digital Media Center.

Although the newspaper folks get the Webinar as part of their curriculum, it’s also open to the public, and Poynter is expecting several hundred people to sign up for $25 a pop.

I wrote a bit about this last month. Details:

What: an online presentation on how news organizations are using — and should use — social media tools to engage users and present content.
When: 2 pm ET/11 am PT Tuesday, May 12. The hourlong talk will be followed by a half hour of Q&A via chat.
Register here (first-time users need to go through a brief registration process)

In this Webinar we’ll cover how to:

  • Promote your content on popular networks
  • Use social media tools to engage users on your sites
  • Get help from citizen reporting and other content from users
  • Use social networks to give voice to the public and enable community action

For those who can’t make it or can’t afford the registration fee (Poynter is offering scholarships for the Webinar), I’ll be putting my presentation on in a week or two, containing examples of some of the more interesting experiments happening out there.

JD Lasica, founder of, is now co-founder of the cruise discovery engine Cruiseable. See his About page, contact JD or follow him on Twitter or Google Plus.

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